WPZA was originally an internal system developed to quickly debug common WordPress related problems for their parent company’s developers.
The system slowly grew into a large resource which needed its own dedicated website — allowing developers all around the world to access it for free.
Point & Quack created an SEO and Ad-revenue optimised website, in order to allow WPZA’s parent company to profit from their resource.
WPZA is both a desktop and mobile AMP-ready website, allowing pages to be more easily accessible for both developers and search engines.
When last checked (June 2019), the website ranks on the first page of Google UK; for the competitive term of “WordPress Guides”.